BIG BAD WOLF BOOK SALES
The idea of Big Bad Wolf is to let people to enjoy reading with the most affordable price, especially for children and thus, the tale of ‘Little Red Riding Hood’ represents the concept for this event. It is hope to tell the tale of Red Riding Hood being Big Bad Wolf’s sidekick. The Wolf is every reader’s best friend. His mission in life is to bring readers the very best books at the lowest prices.
The first thing came to mind is a poster for regular book exhibition. I was lost at this point where all the ideas and sketches was not unique and outstanding enough.
Based on the ‘Little Red Riding Hood’, which is a girl walks through the woods to deliver food to her sickly grandmother, and the Wolf is intend to harm the girl. Therefore roots and branches of the trees were formed in to the title of the event. Two main characters also made an appearance in the design to make it more relatable to the tale.
